When employees speak well of their workplace, it is an indicator to others that their company is good. After all, don't we all want to work at an awesome company? (I mean, I already work at an awesome company, but that's beside the point.) A business that uses employee advocacy on social media can promote a company culture of open communication, cohesiveness between employees and management, and satisfaction in the workplace. Here's how you can develop employee advocacy in your own agency.
STEP 1: BUILD YOUR CASE
STEP 2: SET YOUR GOALS
STEP 3: PICK YOUR ROCK STARS
Has your company tried employee advocacy? What advice do you have? Leave a comment and let us know!