By Victoria Stoklasa, CEO
Bon Visto Media is a small business that manages social media for other small businesses. As a result, we understand the needs and concerns of our clients, because we’ve been there—we’ve lived it. That’s why we want to share the tools that we’ve used to succeed…not just in social media, but in business management in general. (If you have a favorite tool that we didn’t list, and you think it’s a total sin that we didn’t mention it, leave a comment!)
Bon Visto Media is a small business that manages social media for other small businesses. As a result, we understand the needs and concerns of our clients, because we’ve been there—we’ve lived it. That’s why we want to share the tools that we’ve used to succeed…not just in social media, but in business management in general. (If you have a favorite tool that we didn’t list, and you think it’s a total sin that we didn’t mention it, leave a comment!)
Social Media: Facebook Debugger
Have you ever posted a link to your company Facebook page and expected an image to automatically attach to the post…only to have nothing but white space and text? This is because Facebook doesn’t understand the content on your link. Using the Debugger helps Facebook scrape information from your link and recognize that there are images on the page you’re attempting to share. Simply copy and paste the link into the box on the Facebook Debugger page and click “Fetch new scrape information”. You may need to click this button a few times to get all the information scraped.
Project Management: Asana
Businesses always have a wealth of checklists…not just for individual employees, but for projects as well. Asana is a project management tool that seamlessly combines the two. Everyone involved in the business signs up on Asana, and they can be assigned to different projects. If Betty, Sue, and Bob join Asan, Betty and Sue can be assigned Project A, Sue and Bob can be assigned Project B, and so on. You can then view individual checklists as well as project checklists. Asana is an elegant, user-friendly tool that can help you breathe easy as you collaborate.
Graphic Design: Canva
I’m lucky to be a graphic designer by education and intuition, but not everyone has that skill. That’s why Canva is such a valuable design tool. It offers many drag-and-drop templates for multiple design needs—Facebook ad images, invitations, flyers, and so on. Canva also offers an online design school to learn tips and tricks to make your images stand out. Plus, you can purchase stock photos directly from Canva to insert into your designs for a little extra sparkle.
What tools does your business use? Have you used the ones we listed above? Leave a comment and let us know!
What tools does your business use? Have you used the ones we listed above? Leave a comment and let us know!
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